Direct Response
Infomercial Production
Want an effective way to lower your Cost Per Sale and maximize your reach nationwide? Blow up the phone lines with a dynamite DRTV campaign! We have a proven track record in producing and marketing products with direct response. We’ll answer all your questions and help you decide if DRTV is a profitable sales channel for your product.
Main Applications:
• Direct Sales – the viewer calls a #800 number or visits the website to purchase
• Drive-to-Retail – used to increase in-store sales regionally or nationally
• Lead Generation – used to build a database for a complex product or service
• Branding – drives product trial through introductory offers, samples and coupons
Major Benefits:
• Maximize your Reach
• Lower your Cost-Per-Sale or Cost-Per-Lead
• Reduce your Media Costs by 60% using DRTV spots
• Gain Instant Consumer Feedback with Media Testing and Optimization
• Complete Accountability with Real-time Tracking and Reporting
Tampa Bay Multimedia applies a unique, streamlined approach to getting you started in DRTV. We manage all aspects of your campaign including the creative strategy, video production, media planning, media negotiations/buying, call center management, media campaign management, and reporting.
Discovery Session
During the initial discovery session, we lead you through a series of exploratory questions designed to help us gain insight into your brand identity, business model, target audience, and the unique selling proposition of your product or service.
With the information gained from that initial consultation, we develop a proposal that recommends a strategy for your DRTV campaign, one that optimizes sales and profit potentials for your company. We perform the necessary due diligence upfront so both parties have a clear understanding of the investment required for success.
Direct Response TV Spots
Access Gayle Call MD
This spot was created at IBC Studios in Clearwater Florida. We were contracted to move our studios to their new facilities. We were the main production company to help IBC Studios get their production facilities off the ground. We worked closely with Gayle Guyardo and Kevin Harrington. These videos were just a few of the many Direct Response Videos we helped produce. Whether we were the ones filming or editing TBMM help complete the projects to get to air.
Access Gayle Aloe Med
This spot was created at IBC Studios in Clearwater Florida. We were contracted to move our studios to their new facilities. We were the main production company to help IBC Studios get their production facilities off the ground. We worked closely with Gayle Guyardo and Kevin Harrington. These videos were just a few of the many Direct Response Videos we helped produce. Whether we were the ones filming or editing TBMM help complete the projects to get to air.
Cool Dog Joint Care
While walking his rottweiler, Malcolm, along the Fort Lauderdale ocean front strip in the summer of 1995, Jonathan Lewis, the founder of ABC, realized that there had to be a better way to hydrate his dog on these long walks than carrying around that cumbersome gallon jug of water. Hence, the idea for COOL DOG® Canine Hydration Formula was born.
Pumax Hand Cleaner, Hulk Hogan
This spot was created at IBC Studios in Clearwater Florida. We were contracted to move our studios to their new facilities. We were the main production company to help IBC Studios get their production facilities off the ground. We worked closely with Gayle Guyardo and Kevin Harrington. These videos were just a few of the many Direct Response Videos we helped produce. Whether we were the ones filming or editing TBMM help complete the projects to get to air.
Medlight 630 Pro
The MedLight 630 PRO’s 81 LEDs give it a large treatment area. The four minute cycle and alarm ensure optimal treatment times. The safe IR energy of the MedLight 630PRO can be used as frequently as needed to relieve pain. There is no danger of overdosing.
Imagine Life Without Pain!
The Perfect C
The Perfect C formula is produced in the UK by a well established specialist laboratory who manufacture in full compliance with the increasingly strict UK and European regulations and whose products are distributed all over the world.
